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For Good

Midlothian Council (Social media as a community engagement tool)

Name: Midlothian Council
Category: Any
Location: Midlothian
Project summary: We are looking for an enthusiastic and skilled, HND, undergraduate or postgraduate student to undertake a field based dissertation in Midlothian. The dissertation will focus on researching the use of social media in Midlothian to engage with the community. Using a cost benefit analysis the research will enable us to understand the pros and cons of using virtual networks as a community engagement tool.
Detailed summary: With the increase in use of social media does it enable increased, meaningful community engagement or does the quantity and quality of the interactions detract from the “real” issues. How can social media engagement compliment old school methods of community engagement and consultation? There appears to be a tendency for people to say things on social media that they might not necessarily say in a face to face conversation. How do we ensure genuine engagement? The Improvement Service identified the work of Bonnyrigg and Lasswade Community Council as good practice. Their use of video to explain planning applications increased local knowledge of the developments and resulted in an action group being created and organising a meeting with the planners that was attended by over 100 people.
Number of students partnered with: 0
Current status: Available to partner with