Student: Camila Chiodi Braga Penha
Status: Available to partner with
Dissertation: Marketing Research
Dissertation category: Design, innovation, technology
Short summary: I am interested in understanding how big data from e-readers can help marketing research for publishers.
Detailed summary: I don't have the details yet, but I would be looking mostly at the applications of collecting data from e-readers and applying that into market insight.
University: Birkbeck College
Course: MSc Marketing Communications
Partnered with: Available to partner